H]ardOCP: Google Is Hurting Themselves with Their Poor Support of Windows

Google’s lack of support for Windows is likely a strategic move, but some say they should just give in and start building native apps for it: by not offering good support on the most productive platform in the world, Google is having reduced engagement from many potential users.

Windows users are less engaged with Google services than mobile users, and a large part of that is due to Google not making any effort. Despite their efforts the desktop is not going away anytime soon, and with Chromebooks still comprising less than 1% of web usage, Google is hurting not just users but themselves by not supporting Windows better. It also leaves the door open for Microsoft to get it right and steal users away from Google services, as it is making every effort to be cross-platform.


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